我的免费应用程序获得了许多正面评价,并在
Android Market上获得4.5星评级,但有效安装率低于40%,这意味着有超过一半的人下载它卸载它.
这是正常的吗?我认为高评级的应用程序将具有接近100%的安装率.
解决方法
似乎Google没有关于此的官方数据,但我确实发现了这个讨论:
Here is an estimate from data collected from a few friendly developers.
The best or essential
– ~ dozen free apps,have a retention ratio above 75%
– ~ 100 free apps,have a retention ratio above 50%Rest stay below 50% after the first month and average at around ~30%.
Paid apps work in a different way for obvIoUs reasons.